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Unique Value Proposition Course


Differentiate YOUR Brand And Instantly Turn Browsers Into BUYERS With Our #1 “Competition Buster” Online Course (You Don’t Need An MBA)

Including our world-class “Fast-Track Copywriting Blueprint” for FREE (normally $197) to writehigh-converting product descriptions, funnel copy, emails, ads, video scripts, and more, lightning fast!

Learn From The Team That Wrote THE BOOK On Ecommerce And Generated over $400,000,000 in Revenue!

No Thank You I Don't Want To Increase My Revenue

One of our partners followed our advise to differentiate their brand, and these were the results: $10 increase in AOV, 15.6% increase in Conversion Rate and 20.5% increase in Revenue per User!

The Number One Single Biggest Reason Why Most Ecommerce Brands Suffer Poor Conversions

Introducing the “Competition Buster” course.

Proven by over $400 million in Shopify sales data, this course teaches you how to:

  • Dominate your market (and become the only and obvious choice!)

  • Charge premium prices (without objections and to scale faster!)

  • Build a tribe of raving fans (who keep buying and refer others!)

  • Speak your audience’s language

  • Differentiate Yourself From Your Competitors And Dominate Them

    Plus … why most brands are never remembered and fail to build any desire for prospects to buy…

    Also… why most visitors bounce without a single thought of coming back, within seconds of visiting a store!

    Billions of dollars are lost in these first few seconds a visitor spends on a website, all for this one reason.

    No wonder the global average ecommerce conversion rate is only around 2%—meaning 98 out of 100 people leave and don’t buy.

    If you don’t fix this ONE THING, you’ll forever cause sales-friction for about 98% of the people coming to your store—and you’ll lose them!


    When You Fix This ONE THING, You'll Enjoy An Almost Instant Bump In Conversions And Increased AOV, Repeat Buyers, And Referrals

    Want to know what this ONE THING is?

    Believe it or not, it’s on the homepage of your store … and it’s the very first thing your visitors see!

    It’s an instant make-or-break element that will drastically affect your sales.

    The homepage banner wording that’s “above the fold”.

    That wording on your hero image—provided you even have it at the top of your homepage—should command your visitors’ attention in their first few seconds on your website.

    If done right, it can transform your business unlike anything else.

    We Call This ONE THING Your Company's Unique Value Proposition

    Its purpose is to communicate how your company is different and why to buy from you instead of your competitors.

    Your Unique Value Proposition (UVP) is the most fundamental part of your business, and it’s at the heart of all of your marketing efforts.

    EVERYTHING you do as a company begins and ends with your UVP.

    The way you design your website, position and market your products, talk to and treat your customers—indeed, the very way you operate your company—all begins with your company’s Unique Value Proposition.

    An Unclear Or Nonexistent UVP Is The Single Biggest Reason People Bounce Off A Website (And Don't Buy)

    … yet more than 95% of the thousands of companies that we’ve worked with over the years had no UVP whatsoever, much less a clear one.

    No wonder the ecommerce industry’s global average conversion rate is around 2%!

    The "Competition Buster" Training Is Key To Creating A Long-Term Advantage For Your Business

    And it will make growing and scaling much, much easier for you. And in many cases, it will enable growth where it was not previously possible.

    When you go through this training, you’ll learn everything there is to learn about a Unique Value Proposition—what it is, what it isn’t, how it’s structured, and how to create one and make sure that the UVP you create is the best one for your business.

    Having great products that people love is crucial to your success. However, if you don’t know how to position them right, it won’t matter.

    If you want long-lasting results, having a clear and compelling Unique Value Proposition is key.

    So, What's The Cost?

    That depends on how you look at it.

    The cost of not going through this course and applying the knowledge right now will be thousands of dollars spent on traffic that you simply won’t be able to hook long enough to convert it.

    And countless hours of lost time that you can never get back.

    It could potentially even cost your business if you don’t do it on time.

    However, the cost of learning how to differentiate your brand now and avoid all of those losses is only $47!!

    This training is too important to skip, so don’t miss out on this opportunity to grab the “Competition Buster” online course at the very low price (compared to the impact that it can have on your business) of only $47.

    Yes! I want to bust my competition

    No Thank You I Don't Want To Increase My Revenue

    What You'll Find Inside The "Competition Buster"

    Here’s a quick taste of what you’ll be discovering inside this course …

  • Our proven Unique Value Proposition (UVP) structure that gave us a $10 increase in AOV, 15.6% increase in conversion rate, and 20.5% increase in revenue per user. (Use this structure if you want to get good results.)

  • How commanding your visitors’ attention in the first few seconds of a visit to your website can transform your business. (Billions of dollars are lost in these first few seconds a visitor spends on a website. There’s a reason why the global average ecommerce conversion rate is only around 2%. That means 98 out of 100 people leave and don’t buy.)

  • The single most important change that you can make on your website in order to make more money. (It’s not what you think it is.)

  • Why you MUST have a UVP for your business if you want to grow and scale your business to the level that you want. (Not having one is almost certain to severely cripple your growth, if not completely destroy your business.)​

  • What a UVP actually is and how you can recognize one when you see it. (Most businesses don’t actually have a UVP, even when they think they do.)​

  • Why creating an offer is so much more lucrative than selling a product. (This is how you differentiate yourself from your competitors.)

  • The trap that most businesses fall into when trying to create a UVP and how to avoid it. (Understanding this is crucial.)

  • How to speak your customers’ language and resonate with them. (Once you master this and apply it, your business will start to grow like wildfire.)

  • The characteristics of a winning UVP. (Your UVP must meet all of these criteria to be effective.)

  • The BEST way—by far—to differentiate yourself from your competitors and how that can help you create a tribe of raving fans who’ll keep buying from you over and over. (This is the key to turning one-time customers into loyal customers.)

  • The “Buried Treasure” effect and how it can help you make more money on your store. (Most stores suffer from this effect.)

  • How to craft your UVP using our proven system. (This is where we put it all together.)

  • Why you need to have product-specific UVPs on top of your company UVP and how to identify them. (Most businesses don’t even consider this.)

  • And much, much more…

    PLUS, You Get Our 57-Page, World-Class "Fast-Track Copywriting Blueprint" For FREE (Normally $197), To Write High-Converting Product Descriptions...

    … funnel copy, video scripts, emails, ads and more, lightning fast! Which is the perfect compliment to our “Product Page Optimization” course.

    This report was written by a world-renowned copywriting expert and best-selling author. He’s responsible for generating over $250,000,000 in sales!

    Share this blueprint with your team and improve conversions across all of your marketing channels!

    You’ll get immediate access to this bonus the moment you claim your “Product-Page Optimization” course today!

    To recap, here’s what you get …

    Our “Competition Buster” online course ($47), PLUS, as a FREE BONUS, our world-class “Fast-Track Copywriting Blueprint” (normally $197), all for a one-time payment of only $47.

    Say “YES” now and laugh on your way to the bank later.

    So, What's The Cost?

    Of course there is… 🙂

    I guarantee you that if you go through the entire course and implement everything that we teach you…

    …you’ll see improvement in the performance of your product pages and your store in general.

    If for some reason you don’t see any improvement within 30 days of buying this course (which is very unlikely)…

    …then you can email our support team at [email protected] and you’ll receive a full refund.

    But if you’re like most people, this course will bring a huge improvement for your business!

    Say “YES” NOW and go to sleep tonight knowing you’ve made one of the best business decisions of your life!

    Yes! I want to bust my competition

    No Thank You I Don't Want To Increase My Revenue

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